Arcade machines
Pixelovers — arcade machines
Pixelovers sells arcade machines, retro clothing and retro marketplace items. A store with a gamer soul that needed to convey that aesthetic from the very first pixel.
What the project includes
Complete online store
Catalogue of arcade machines, retro clothing and retro marketplace with direct purchase.
Customisable machines
Customers configure their arcade machine to their taste: the star product, easy to order.
Retro-gamer aesthetic
A design that breathes arcade culture and connects with its audience from the homepage.
The project
Selling arcade machines is not selling just any product: it is selling nostalgia. The Pixelovers website embraces the arcade aesthetic — colours, typography and retro touches — without sacrificing what matters: making it easy to buy or order a customised machine.
An online store with a personality of its own, where the catalogue, customisation and nationwide delivery are clear from the homepage.